Bakesale Betty was founded by Alison Barakat in January 2002. Alison moved to the Bay Area from Australia in 2000 and cooked at Chez Panisse Cafe for 3 years.

Alison began selling her baked goods at the Danville Farmers' Market where she met her husband Michael Camp.

They have opened a retail bakery shop in North Oakland's Temescal District.